We are inspired by everything women and girls are capable of - elite athletes, weekend warriors, doctors, lawyers, artists, and everything else - we know there is no limit to what is possible. We started this company because we realized that there is often an unrealistic expectation placed on each of us to be near perfect. We are human and our faults and quirks are just what makes us human. Our brand is about finding those faults and appreciating them rather than hiding them. Recognizing that these faults help shape our story and our differences make us beautiful.


We started off as

a very small business

We also found that many of the other brands didn't offer comfortable fits for all body types or tended to be relatively expensive. As athletes ourselves, we made it our purpose to create apparel that we loved and would reflect the strength and character of the people who wear it. We aim to provide exceptional quality goods at affordable prices.

UNFNSHD was created in Oakland, California. The Oakland community not only serves as headquarters but as inspiration. The people exude a resilience and strength that we have engrained into our company culture. We are a small and scrappy company with big dreams to positively impact our community and our corner of the world. We are excited that you are on this journey with us. 

The work is not done.

We have just begun.


"If someone has enough money to live well and sees a brother or sister in need but shows no compassion - how can God's love be in that person?"

- 1 John 3:17